Track 3: Team Selling

Making Solution Selling More Effective: The Role of Team Size

V. Kumar, J. Andrew Peterson, and Adam Rapp

Team Composition, Compensation, and Sales Force Performance

Tat Chan, Jia Li, and Lamar Pierce

Performance Impact of Individual Market Orientation in Sales Teams: Does Formality of Communication Matter and When?

Christine Lai, Son Lam, and Mike Ahearne

A PDF version of this session’s PowerPoint deck is available here.

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