Ralph Owen Dean and Professor of Marketing, Vanderbilt University

Thomas J. Steenburgh is the Ralph Owen Dean and Professor of Marketing at Vanderbilt University, specializing in business-to-business marketing, sales force management, and entrepreneurial selling. His research, recognized with awards like the Neil Rackham Research Award and the Louis W. Stern Award, examines the effectiveness of sales and marketing strategies. A former faculty member at Harvard Business School and Darden School of Business, he co-founded the Thought Leadership on the Sales Profession conference. His work has been featured in Harvard Business Review, including the award-winning article “Motivating Salespeople: What Really Works.” Steenburgh holds a PhD in Marketing from Yale and an MA in Statistics from the University of Michigan.